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Beachbody LLC

Digital Design, Production Design, Digital Marketing asset creation
Overview
Responsible for designing digital advertising content for Team Beachbody brands. Consistently producing high-quality digital advertising, which at its core is about converting web traffic to transactions. Cross collaboration with cross-channel managers including art directors, marketing, and brand management.
My Contributions
I assisted in creating digital marketing assets for all Beachbody web platforms (BOD, BODi, Team Beachbody). As part of the Creative Brand team, I work along side copywriters, Business leads and merchandising to ensure online design objectives and timeline are met to Beachbody standards.
As a key contributor to the Beachbody Creative team, I spearheaded multiple workout programs from concepting the brand identity and logo,  to the launch on the website and app. I worked with cross-functional teams such as merchandising, marketing, sales and front end development.

I learned and grew a great deal from my 3 years at Beachbody. Programs used were: Photoshop, Illustrator, InDesign and FIGMA.    
Beachbody LLC
Digital Design, Production Design, Digital Marketing asset creation
2020 - Present
Alexjherrera.COM 2024©
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